PAST the topless woman dancing in a cage and the towering transvestite perched on three-inch heels, Ksenia Borisova was trying to grab the attention of passers-by. Her wares were housed in immaculate displays, complete with colorful instruction manuals, but after five years in business she was still having difficulty generating much interest.
As always, sex toys are a tough sell in Russia.
“We have to try to enlighten the customers,” said Ms. Borisova, an owner of Erotic Fantasy, a supplier of German-made intimate equipment in Russia. “No one knows what, why and how: what lubricant is, why a dildo is needed, how to use vaginal balls.”
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